Connected waste bin
Digital Recycling

Digital recycling wants to get rid of environmental pollution by rewarding the consumers who recycle, through a digital recycling system to achieve 100% collection. The aime is to involve brands such as Coca-cola to adopt connected cans and connected bins and i was asked for the first B2C launch to design a logo that represents digital recycling in all its aspects. I created a gamified logo that showcase the circular economy of materials. I was also asked to create a graphic guidelines.

Client:
Coca-Cola
Selinko

Category:
Beverages

Scope:
Graphic design
& graphic guidelines

Team:
Blonde talks digital

digital recycling-logo
digital recycling-logo2
digital recycling-logo3

Eco-projects
Kick

Kick is an association that aim to kick new eco-projects in various Belgian district. Art director Nam Simonis came up with the name Kick and i expanded the idea to have the word literally kick the city name up. I was also asked to create a graphic guidelines.

Client:
Kick project

Category:
Non-profit

Scope:
Branding
Identity system & guidelines

kick-logo1
kick-logo2
kick-logo3
kick-logo4
kick-logo5

Interior architect
Mira Tadmor

With a multi-cultural background, Mira Tadmor creates home interior from villas to apartments. We came up with the idea that her brand should reflect her different cultures and to do so, the logo can be read in both of her alphabet's language: Latin & Hebrew.

Client:
Mira Tadmor

Category:
Interior design

Scope:
Branding
Identity system & guidelines

MIRA-1
MIRA-2
MIRA-3
MIRA-4

Mid century gallery
Modern Century

Modern century is a curated furniture gallery that auctions iconic mid-century pieces. We created a logotype that represents the mid-century era by its chrome tubular shape.

Client:
Modern Century

Category:
Furniture & auction

Scope:
Branding

MISC-moderncentury-1
MISC-moderncentury-3
MISC-moderncentury-2

Crochet clothing
Claska

Claska is a premium hand-crafted crochet clothing company from Antwerp. Driven by wintry styles and colors, the logotype borrows traits from the crochet technique.

Client:
Claska Antwerp

Category:
Fashion

Scope:
Branding
Identity system
Print

MISC-claska-1
MISC-claska-2
MISC-claska-3

Tattoo shop
Cutting Edge

What happens when black metal and disney culture come together ? A cutting edge tattoo artist.

Client:
Cutting Edge tattoo shop

Category:
Body & beauty

Scope:
Branding
Print

MISC-cuttingedge-1
MISC-cuttingedge-2
MISC-cuttingedge-3

Secret events
Social club

Secret events at night, you're not invited unless you've received the business invitation card. The branding is exclusive and takes the shape of a neon sign that says no more than it needs to.

Client:
Playout!

Category:
Event

Scope:
Art direction
Branding

BRANDS-gif-trash
MISC-socialclub-2

Selected projects:

No future but full dataArt direction, Branding

Rebranding Hector ChickenArt direction, branding, messaging, packaging

Lee® 125 years of denimBranding, print, webdesign, retouching

Cocaine Piss 2019 releasesArt direction, graphic design, photography

Makisu, sushis & sunshineBranding, print, packaging

Lee101® Spring/Summer 2016 catalogGraphic design, retouching, print

Photographs from Cocaine PissPhotography, Analog photography

Le101® Fall/Winter 2014 catalogGraphic design, print

Branding galleryBranding, guidelines & systems, print

©Thierry Tönnes 2021

Reach
thierry (@) thierrytonnes.com
+32 496 89 35 25

Location
Brussels - Belgium